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Clash of Clans


shervinz

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Top players pour thousands a week in this game.

actually, more than just the top players, a majority of their income comes from single players spending thousands.

 

In F2P Microtransaction based games, a very large majority of the income these companies make from these games are not from a few people spending 10 bucks every here or there once in a while, >70% of the income these companies make are from what they call "Whales", which compromise less than 1% of their playerbase. Whales are people who spend a shit ton of many on the game in very short periods of time, usually in the thousands range. The reason a ton of mobile F2P games seem to be designed in exactly the same way, which is to say with time blocks on building/upgrading shit that can be paid to skip, is because these games are designed specifically to be highly addicting, while also being "free" so as many people as possible can play the game to potentially get hooked by it. The "Whales" who get addicted to the game spend a ridiculous amount of money on the game, meaning that even if 100 players join without paying, the developers don't care, because there's going to be 1 more guy matching those 100 who is spending upwards of 1000 dollars.

 

This is also why Clash of Clans finds it worth it to advertise during the Super Bowl, as it has a TON of people viewing it. If even a fraction of the viewers try out the game, and even a fraction of those people turn out to be "Whales" and waste a huge amount of money on the game, the amount of money they just made off of paying for that advertisement cannot be overstated.

 

TL;DR: Mobile games are literally evil, they're like gambling addictions designed for children.

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actually, more than just the top players, a majority of their income comes from single players spending thousands.

 

In F2P Microtransaction based games, a very large majority of the income these companies make from these games are not from a few people spending 10 bucks every here or there once in a while, >70% of the income these companies make are from what they call "Whales", which compromise less than 1% of their playerbase. Whales are people who spend a shit ton of many on the game in very short periods of time, usually in the thousands range. The reason a ton of mobile F2P games seem to be designed in exactly the same way, which is to say with time blocks on building/upgrading shit that can be paid to skip, is because these games are designed specifically to be highly addicting, while also being "free" so as many people as possible can play the game to potentially get hooked by it. The "Whales" who get addicted to the game spend a ridiculous amount of money on the game, meaning that even if 100 players join without paying, the developers don't care, because there's going to be 1 more guy matching those 100 who is spending upwards of 1000 dollars.

 

This is also why Clash of Clans finds it worth it to advertise during the Super Bowl, as it has a TON of people viewing it. If even a fraction of the viewers try out the game, and even a fraction of those people turn out to be "Whales" and waste a huge amount of money on the game, the amount of money they just made off of paying for that advertisement cannot be overstated.

 

TL;DR: Mobile games are literally evil, they're like gambling addictions designed for children.

get out

so you're telling me

if i make something similar 

i can get $$$ and £££ and uguu biches

Edited by AzizFTW
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actually, more than just the top players, a majority of their income comes from single players spending thousands.

 

In F2P Microtransaction based games, a very large majority of the income these companies make from these games are not from a few people spending 10 bucks every here or there once in a while, >70% of the income these companies make are from what they call "Whales", which compromise less than 1% of their playerbase. Whales are people who spend a shit ton of many on the game in very short periods of time, usually in the thousands range. The reason a ton of mobile F2P games seem to be designed in exactly the same way, which is to say with time blocks on building/upgrading shit that can be paid to skip, is because these games are designed specifically to be highly addicting, while also being "free" so as many people as possible can play the game to potentially get hooked by it. The "Whales" who get addicted to the game spend a ridiculous amount of money on the game, meaning that even if 100 players join without paying, the developers don't care, because there's going to be 1 more guy matching those 100 who is spending upwards of 1000 dollars.

 

This is also why Clash of Clans finds it worth it to advertise during the Super Bowl, as it has a TON of people viewing it. If even a fraction of the viewers try out the game, and even a fraction of those people turn out to be "Whales" and waste a huge amount of money on the game, the amount of money they just made off of paying for that advertisement cannot be overstated.

 

TL;DR: Mobile games are literally evil, they're like gambling addictions designed for children.

 

[video]https://www.youtube.com/watch?v=FwI0u9L4R8U[/video]

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how much money does this game make with them having enough to afford a SB commercial with Liam Nelson, mind = blown

Srs though, they held the top 3 grossing games on the Samsung store till some time ago. They help top 2 for even longer and still hold top spot. $$$$$$

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