Yep, that's what I'm getting out of it. I understand it pretty well, I just am trying to figure out if it's a viable industry to get involved in. I have a full-time job so it's not like I desperately need it but I wouldn't mind not being in office work. It doesn't seem like an over-saturated industry. Basically, companies would hire us to SEO their business for the local area. I know some similar companies are out there but I work with small businesses daily and none of them seem familiar with the idea of it.